Free
Everything for searching on the ground
£0
- Printable search poster with QR code
- Your own search page where finders report sightings
- Sightings straight to your inbox
- Personal dashboard and search tips
How PawAlarm helps in Reading
This circle is who sees the alert: people who live, walk and drive around the last-seen spot in Reading — not your friends list. A neighbour two streets over, or someone passing through from the next town, is the person most likely to notice your dog.
≈ 370,000 neighbours within 6.2 mi
ReunitedIvy
Found after 1 day
ReunitedChai
Found after 3 days and 23 hours
ReunitedPlum
Found after 4 days and 17 hours
ReunitedKitty
Found after 2 days and 3 hours
ReunitedVega
Found after 4 months and 3 weeks
What your PawAlarm alert does in Reading
The moment you start, we run your pet as a Facebook, Instagram & TikTok ad the whole neighbourhood sees — here is exactly what you get.
What you get
- Free poster template (PDF)Print-ready PDF – ready to put up right away.Free
- Personal dashboard – manage sightings & contact findersOne link, no password: every sighting, message and finder's phone number in one place.Free
- Professionally optimised social-media campaignWe design, run & optimise the ads – no ad account needed.Professional
- Private detective: shelters, vets & lost-pet registries alerted nearbyWe report your pet to shelters, vets, registries and Facebook groups nearby.Professional
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First steps if you lose your dog in Reading
Frequently asked questions
How does PawAlarm help if my dog goes missing in Reading?
PawAlarm turns your missing-pet report into a search alert on Facebook and Instagram. It is shown to the people who live and get around near the spot where your dog was last seen – within 1 mi of Reading, that's about 42,000 people. The alert goes live within 60 minutes. Anyone who spots your dog reports the sighting on your search page, and you get it by email straight away.
What should I do first when my dog goes missing?
Note the last-seen place and time, prepare a clear photo, and contact local animal services, shelters and vets. Ask people to report sightings with a location and time, so you can follow up on useful information.
Lost Dog: What to Do in the First 24 HoursHow much does an alert cost in Reading?
Alerts in Reading start from £36. The price follows how far your alert reaches around the last-seen spot in Reading: 1 mi reaches about 42,000 people for £64, 1.8 mi reaches about 110,000 people for £220 and 3 mi reaches about 220,000 people for £575. You see the exact price before you pay, and there is no subscription.
Can I use PawAlarm in Reading for free?
Yes. A printable search poster with a QR code, your own search page where finders report sightings, sightings straight to your inbox and a personal dashboard with search tips are all free. You only pay for reach: the alert on Facebook and Instagram around Reading – a one-off payment, no subscription.
Where is the nearest animal shelter to Reading?
For Reading, we list Hopeful Hounds. Call before you go and ask about animals brought in recently.
What does it cost to get a stray dog back from Reading Borough Council?
Reading Borough Council charges £128 if a dog is picked up but not kennelled, and £219 if it is kennelled and returned to its owner. Kennelling adds £27 per day, and vet fees are charged at cost.
Source · checked 6 Oct 2026
How do I get my lost dog returned in Reading?
Pay the return fee through the council's form, then the Animal Warden will contact you to arrange the return. You must be able to show evidence of ownership.
Source · checked 6 Oct 2026
I found a dog in Reading — who takes it in?
Found animals in Reading are handled by Reading Borough Council - Dog Warden Service. Phone: 0118 9373787. You can also report the find for free on PawAlarm.
Pricing
Searching in Reading: start for free or alert everyone nearby
The search poster and search page for your dog are free. With Professional, we show your alert to about 42,000 people within 1 mi of Reading – on Facebook and Instagram, live in 60 minutes.
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One-time payment – no subscription.
