Free
Everything for searching on the ground
$0
- Printable search poster with QR code
- Your own search page where finders report sightings
- Sightings straight to your inbox
- Personal dashboard and search tips
How PawAlarm helps in Times Square
This circle is who sees the alert: people who live, walk and drive around the last-seen spot in Times Square — not your friends list. A neighbour two streets over, or someone passing through from the next town, is the person most likely to notice your cat.
≈ 3,600,000 neighbours within 6.2 mi
ReunitedLime
Found after 1 month and 18 hours
ReunitedDozer
Found after 15 hours
ReunitedFinch
Found after 2 months and 2 weeks
ReunitedKlara
Found after 2 months and 4 days
ReunitedSol
Found after 3 months and 1 week
What your PawAlarm alert does in Times Square
The moment you start, we run your pet as a Facebook, Instagram & TikTok ad the whole neighbourhood sees — here is exactly what you get.
What you get
- Free poster template (PDF)Print-ready PDF – ready to put up right away.Free
- Personal dashboard – manage sightings & contact findersOne link, no password: every sighting, message and finder's phone number in one place.Free
- Professionally optimised social-media campaignWe design, run & optimise the ads – no ad account needed.Professional
- Private detective: shelters, vets & lost-pet registries alerted nearbyWe report your pet to shelters, vets, registries and Facebook groups nearby.Professional
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First steps if you lose your cat in Times Square
Frequently asked questions
How does PawAlarm help if my cat goes missing in Times Square?
PawAlarm turns your missing-pet report into a search alert on Facebook and Instagram. It is shown to the people who live and get around near the spot where your cat was last seen – within 1 mi of Times Square, that's about 180,000 people. The alert goes live within 60 minutes. Anyone who spots your cat reports the sighting on your search page, and you get it by email straight away.
My indoor cat escaped. Where should I look first?
Check your home and the area around the escape point carefully. Look under cover and ask the people next door to check inside sheds and garages. A frightened cat may stay hidden without answering your calls.
How to Find an Indoor Cat That Got OutsideHow much does an alert cost in Times Square?
Alerts in Times Square start from $49. The price follows how far your alert reaches around the last-seen spot in Times Square: 1 mi reaches about 180,000 people for $88, 1.8 mi reaches about 480,000 people for $300, and 3 mi reaches about 1,200,000 people for $790. You see the exact price before you pay, and there is no subscription.
Can I use PawAlarm in Times Square for free?
Yes. A printable search poster with a QR code, your own search page where finders report sightings, sightings straight to your inbox and a personal dashboard with search tips are all free. You only pay for reach: the alert on Facebook and Instagram around Times Square – a one-off payment, no subscription.
How long does NYC hold a stray pet found near Times Square?
Animal Care Centers of NYC must hold stray animals for three days. After that, a stray can be put up for adoption, transferred, sent to rescue or fostered. Lost-and-found checks at the care centers run 8am to 8pm, and ACC asks you to call (212) 788-4000 first.
Source · checked Oct 6, 2026
I found a cat in Times Square — who takes it in?
Found animals in Times Square are handled by Animal Care Centers of NYC (ACC). You can also report the find for free on PawAlarm.
Pricing
Searching in Times Square: start for free or alert everyone nearby
The search poster and search page for your cat are free. With Professional, we show your alert to about 180,000 people within 1 mi of Times Square – on Facebook and Instagram, live in 60 minutes.
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One-time payment – no subscription.
